Posted in Donors, Fundraising, tagged crm, database, donation, donor management, Donors, Fundraising, target list on gennaio 28, 2008| 4 Comments »
source: flickr
Who is the center of our fundraising action? Who is the person that we try to find everywhere? Who is the one that make us awake?
A mighty figure, THE DONOR!
But the most important question is: Who is our typical donor?
Starting from this question we have to build our fundraising strategy.
We have to understand if the one that make donations for our projects is male or female, if he/she reads newspaper or only books, if he/she prefers coffe or capuccino…. above all (altro…)
Posted in Fundraising, Planning, tagged Fundraising, integration, marketing instruments, marketing mix, Planning, strategy on gennaio 21, 2008| 6 Comments »
source: flickr
Welcome back on Fundraiser’s Diary!
When I star thinking about this post I wonder: “What can I say about fundraising planning that Mal Warwick hadn’t say yet?” 🙂
And the answers that I found were:
A. I could write about intruments of management control
B. I could write about instruments of retention calculation
C. Mal said everything, so I could change argoument and write about cooking
Even if I think that “my guru” analized very well every aspect of fundraising planning, and my cooking skills are great, I want to challenge myself… (altro…)
Posted in Blogging, Fundraising, tagged blog, english, fundraiser's diary, Fundraising, mother tongue, new style, thoughts on gennaio 14, 2008| 10 Comments »
fonte: flick
Hi everybody, this is the first post of “Diario di un fundraiser” (Fundraiser’s Diary) written in english.
May be some of you are wondering why I take this decision, the answer is, I hope, simple.
I realize that Italian “market” is not ready for high level thoughts about fundraising.
May be I’m a little bit arrogant but looking at the number of access of my blog, page view and keyword reference… (altro…)
Posted in Fundraising, tagged Councelling, creatività , fund raising, Fundraising, nonprofit, ong, onp, raccolta fondi, strategia on gennaio 3, 2008| 13 Comments »
fonte: flickr
Happy 2008 fundraiser!
To begin the new year I decided to tap a fairly controversial issue on which, as always, I ask your opinion.
The fundraising advice: what is it, which services includes , how it is paid. A short simple theme… let’s start from this post inspiration that comes from Jacopo Gazzola’s blog.
Jacopo show an example of advice for a small organization that wants to raise funds and analysed varoious problems (contract, salary, opportunity, etc.) that may arise in the relationship…. (altro…)
| Cosa vuol dire relaz… su Fundraising: Imparare dall… | |
| Una miniguida nel di… su Fundraising: Imparare dall… | |
| Grazie a tutti e ci… su Festival del fundraising… |
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